Last week, Howell’s once again ran a highly successful Coca Cola Real Business Challenge with Year 10. The level of creation and innovation is always second to none and this year was no exception. Nine teams competed to develop new and exciting healthy juice concepts with a significant emphasis on ethical business. The girls had to think very carefully about where to source ingredients, how to transport them, and how to manufacture, package and distribute their products with least environmental impact. They also had to promote a charity and commit to giving a percentage of their profits to them. This year’s chosen charity was ‘Keep Wales Tidy’ and the girls were privileged to have the charity’s Marketing and Communication Officer Jess Magness to start the day with an inspiring talk about the charity’s work. The judge’s had a tough decision, but the worthy winners ‘Ecoastal’ will now be entered into the national competition.
